Tokidoki is an internationally recognised and iconic lifestyle brand based on the vision of Italian artist Simone Legno and his partners. Since debuting in 2005, Tokidoki has amassed a cult-like following for its larger-than-life characters and has emerged as a sought-after global brand.
As an innovative company, Tokidoki is known not only for its eye-popping aesthetic and criminally cute characters but also its huge partnerships with the likes of iconic brands such as Hello Kitty, Karl Lagerfeld, LeSportsac, Barbie, Marvel and others. The Tokidoki universe contains a diverse array of characters across several character families, each one with its own unique story.
For this stationery and bag collection, Blueprint Collections have incorporated many characters from the Tokidoki universe with a main focus on four families; Cactus Friends, Unicorno’s, Donutella and her sweet friends, and the Moofia. This collection is perfect for the fashion conscious tween and mixes practicality with novelty.
what is a Mermicorno? One special night, a group of Unicornos were flying in the direction of falling stars. The falling
stars were disappearing into a sparkly sea, which transformed them into starfish while changing snowflakes into jellyfish. They rode
the tail of a shooting star into the magical sea, turning them into enchanting creatures of half Unicorno and half fish. One day while following migrating dolphins, they discovered the surface of our world. Thus began the legend of the Mermicornos, rumored to only resurface during a lunar eclipse.